Your 90-second guide to BAT

13 March 2017

Produced to feature in an interactive version of our Annual Report 2016, this 90-second animation is a quick and simple introduction to our business – our performance, our products, our people and our strategy. Blended together, we believe they provide a winning mix which enables us to, year-on-year, deliver today while investing in tomorrow.

To find out more about our business and our performance in 2016, take a look at an interactive version of our annual report in our Annual Reporting section.